February 23, 2008
Scary-Smart Microsoft Ad Spots
Hi guys,
At Pubcon, I was able to hang out with the boys from Microsoft Video, and they are definitely up to some crazy stuff that nobody else is doing. I suppose it is their way of attempting to get an edge on a unique aspect of the business. They are definitely way ahead of the curve when it comes to creating video timelines for consumer-uploaded video content. What I mean by this is when you upload a family video for example, Microsoft video technology will automatically break your family video into a piciture-by-picture story board which will give the viewer an idea about what the video is about.
Also, they are working on some powrful Smart-Video-ad technology:
http://www.cnn.com/2008/TECH
- Russell Wright
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