Hi folks,

I am about to save you a ton of money and time. Even better, we are about to permanently lift the "uncertainty-fog" about social media in regards to your top level business strategy.

Don't pretend you don't know what I'm talking about. ; -)

As the developer of Theme Zoom I have been in a position to observe the development of the social media frenzy at a high altitude. Additionally, Charles Heflin and I have developed and educated the market on various blue-print models in the past which have uniquely prepared us to cut through the frenzied-hype. 

I am not trying to sound all "high-and-mighty". I am genuinely concerned about some bad business choices I have seen a couple of people make recently when jumping on the social media bandwagon.

Just because we have a top-down approach does not mean we will neglect "bottom-up" tasking and business process mapping connected with Social Media.

At Pub-Con 2007 I revealed to you the "climate" of the social media frenzy within the SEO community.

Don't get me wrong.

Social media  is POWERFUL if you understand it.  But distractions created by Social Media Marketing can DESTROY YOUR BUSINESS if you do not firmly GRASP and dismiss useless actions.

There are 4 kinds of social media networks that you need to "Understand, categorize and dismiss" in order to effectively pursue and profit from your own "unique and eccentric business model".

I am very serious about having you understand this, and so below is a short video where I PLEAD with you to snap you out of your social media trance if you are in one:

Video: Please categorize and dismiss Social Media Blueprints that are useless to you!  (5 minutes)

(By the way, I LOVE social media and use it AVIDLY. This article is not some ploy to keep you distracted into using our application to the detriment of other marketing multi-channel modalities that need to be on your reticular radar.

Art and I teach the value of Multi-Channel Marketing to our University members. And social medial networks are coming online by the MILLIONS.

However you need to CATEGORIZE and DISMISS useless ventures in the area of Social Networking or you will begin to neglect the business fundamentals. This error is is costing people that I care about too much time and money. (That means you!)

That is why I am "RANTING" about this.

Remember the 80-20 rule. People spend 80% of their time ignoring 20% of the most important things they should be doing to become wealthy! OUCH! (Sounds like the 30 minutes I spend on facebook widgets determining if Sherman Hu likes the same movies I do).

Here is a gift:

The Social Blueprint Formula

I am really not kidding- or pulling some sort of copy-writing method when I say I am "wincing" a little bit at the fact that I am giving this document to you for free and that I am not even asking you for an e-mail address.

I believe that you are clear enough to understand the "marketing fundamentals" that the perceived value of a document or product is reduced when it is given away for free.

I know you are not an idiot, and I take for granted that my members understand all the psychological Neuromarketing loops that are used to provide value.

So do me a favor in return.

Promise me that you will understand how valuable the above (and following) document is. There has been three years of time put into it. We planned to sell the document for several hundred dollars in order make sure you gave it the value it deserves. I know Charles personally. I helped him audit and refine the early ideas contained within this document in order to prepare you for the social media application and services we are about to offer members of SEO2020 and Theme Zoom.

Take the time to carefully go through this document and AUDIT your current social media plan. I will follow this post over the next few weeks with a series of short videos that address the shortest, fastest, and most powerful way to leverage Social Media within your own unique eccentric business model.

Again, here is the download link:

The Social Marketing Blueprint Formula PDF

Thank you for your time- and I strongly recommend that you listen to the audio interview with Charles Heflin about the Social Media Marketing Blueprint below.

To Your Success,

Russell Wright

608-432-1387 . . . as always, my own personal cell phone number to my TZ members only.

Mind Blowing and time saving:

Download the Charles Heflin Social Media Blueprint Audio Interview as a .zip