Hello Folks,

Charles Heflin of University 2020 and Russell Wright of Theme Zoom were interviewed by web traffic expert Howie Schwartz. This interview was carefully formatted by Howie in order to present "entry level" information about LSI (latent semantic indexing) and the co-occurrence matrix. This call is about one hour and covers the following questions to name a few:

- What is Latent Semantic Indexing?
- What is the co-occurrence matrix?
- What is a silo website structure?
- What are statistically improbable phrases?
- Should you use subdomains when building your website?
- Should you build mini websites or should you "swallow a market whole"?

Interview with Charles Heflin and Russell Wright by Howie Schwartz

Disclaimer:

This audio was made by Howie Schwartz in preparation for the Traffic Tactics Workshop in San Diego, which is almost sold out. Theme Zoom is not directly affiliated with this workshop and the audio is not an affiliate link. This disclaimer in no way reduces the value of attending the Traffic Tactics Conference but is posted only because we require a rigorous process of product evaluation before promotion. Theme Zoom has not evaluated this product in order to promote it.

Again, much thanks to Howie and his team for taking the time to interview us!

- Russell Wright and the Theme Zoom Staff
www.themezoom.com