Hi folks,

(Clarification: You will not gain access to the Theme Zoom Exclusive membership area as a Theme Zoom Lite member.)

To listen to my comments, visit the below link:

http://tinyurl.com/28sb9c

Never before has there been so much activity within the Theme Zoom community.

As many of you are already aware, Theme Zoom is launching a $97.00 version our tool called Theme Zoom Lite. 

There are many advantages in launching a version of Theme Zoom at a lower price-point. For example, a non-professional webmaster can spend time “learning the ropes” before they move to the advanced TZ application. Beginners are less pressured by the less expensive price point. We have an extremely high upgrade rate to Theme Zoom Exclusive, so this creates a client ascension model that allows us to convert highly pre-qualified (and skilled) prospects for the advanced membership area. 

Because of this “client ascension model”, Theme Zoom is able to gain more of a market share within the Internet Marketing community- a community that has lots of beginners and newbies.

University 2020 ( http://www.university2020.com ) was created to help beginners and intermediate level webmasters and entrepreneurs to “the next level”. It makes sense then for us to sell the Theme Zoom Lite package via the U2020 website.

The direct link for the new product is located here:

http://tinyurl.com/2njetf

or

http://www.university2020.com/newsflash/profitable-website-building-101.html
 

The 97.00 dollar per month version of Theme Zoom (Lite) will also come with complimentary access to the course called Profitable Website Building 101, created by Charles Heflin. (Author of the now-famous-ebook “The Master Plan”).

What is the difference between TZ Lite application and TZ Exclusive application?  

 

The most common question we have is about the difference between Theme Zoom Lite and Theme Zoom Exclusive.

In order to more quickly answer this question, we have given you access to a features comparison chart:

To clear any confusion you may have about the difference between Theme Zoom Lite and Theme Zoom Exclusive there is a comparison grid located here:

http://tinyurl.com/3a8lvt

or

http://www.themezoom.com/sales/ThemeZoom-Lite-to-Exclusive-Comparison-Chart.htm

Oh, and to clear up another common confusion: Theme Zoom Lite is ALREADY available to Theme Zoom Exclusive members.

If you are currently a TZ Exclusive member, in order to launch your own version of Theme Zoom Lite, simply login to the TZ membership area. Once logged in, under the “Member’s Menu” on the right side of the screen, you will see a link (the third link from the top) that says Theme Zoom Lite.

When you click on that link, you will have full access to the exact same TZ Lite software that the $97.00 monthly Lite members pay for.

Russell’s Comments:

Please feel free to listen to my audio comments on how I use Lite, because there are some ways to use it that you may not have considered before.

It is also important to understand that we have ADDED statistically improbable phrase to the Lite version. (These are words taken from professional documents written by subject matter experts within your topics or themes).

Additionally you will have the ability to export your website-blueprint to Silo Publisher.

Let me repeat that:

Yes. You can export your keywords from Theme Zoom Lite into Silo Publisher, just like you can in Theme Zoom Exclusive.

Also, if you have downloaded my desktop notification software, you will already have an understanding of how to use Theme Zoom Lite as a “shotgun approach to ghostwriting fast articles and topics”.

Anther way I use Theme Zoom Lite every day is to gain a preliminary glance at my vertical markets. Since Theme Zoom Lite is so darn FAST it makes it easier to shotgun a whole bunch of vertical markets and top level themes in order to find out how LARGE they are in relationship to EACH OTHER.

The whole point of vertical market research is to get an idea or which forests contain what kind of trees . . . and how important those trees are to that particular forest.

Your “Forest” is your vertical market. You may use Theme Zoom Lite to perform a VMAD (vertical market analysis drilldown) within a given market.

The “trees” are your silo and topical themes. The branches I suppose could be your keywords etc.

For more clear direction on how to use Theme Zoom Lite to perform vertical market analysis BEFORE you ever even start to build your website blue-print, please read my free vertical market research document called “Swallow Your Market Whole with Theme Zoom Lite”:

http://www.themezoom.com/pdf/swallow-your-market-whole.pdf

 

Please feel free to give this e-book away to your friends.

In this e-book I cover several advanced functions of Theme Zoom and reduce them to their common denominator, using Theme Zoom Lite to determine the best converging market for an actual client case study.

When I am suggesting that you “swallow your market whole” I mean that you should take a top-down approach to any keyword or theme before you scurry off and build a website or web-page targeting that term.

Here is a short audio explaining what I mean:

Stop groveling for low hanging fruit mp3 

For those of you who have never used Theme Zoom Exclusive because of price, Theme Zoom Lite is an opportunity for you to join our community and get all the benefits of high level research and learning!

Suffice it to day that we are starting to “rattle some cages” in the industry. One of my mentors Bruce Clay recently suggested that creating a silo-based website architecture increases traffic up to 30% when done properly. He released this “secret” at a recent industry pow-wow called SMX (Search Marketing Xpo).

Understand that the “Give It Up” SEO mastermind session held as SMX is a competition to see who can come up with the most unique and most powerful SEO secret . . . and reveal it to the group.  

Read the article for yourself to see what Bruce Clay “gave up” as his first tip.

http://www.bruceclay.com/blog/archives/sem_events/smxseattle07/

”Properly siloing a site can yield a traffic increase of 30 percent or more. Align subjects by query, not random groupings. Landing pages receive internal links across themes. Anchor text management is critical.”

- Bruce Clay, SMX “give it up” session.

Theme Zoom helps you silo a Website as much as 10 times faster.

What I am really trying to get you to understand is that Theme Zoom is preparing your for some of the most advanced SEO techniques in the industry.

In fact, silo-based website infrastructure actually prepares you for OFFLINE marketing as well.

This is why we will be offering you additional courses on how to manage your silo-based website in conjunction with all of your other marketing campaigns.

Did you know that a successful business also has an OFFLINE SILO in its marketing structure (even if it is unconscious)?  

Did you know that Theme Zoom is going to prepare you for the realities of Web 2.0 and Web 3.0 with some of the most advanced OFFLINE direct response marketing knowledge around?

When you “Silo-Map” your direct response marketing knowledge onto your SEO (search engine optimization) technical knowledge you will create an explosion of traffic that will help your business withstand the test of time.

The volatile technology paradigm is becoming saturated as offline and online advertising struggle to find a natural equilibrium. Online media buys have exceeded traditional media buys! Watch the following news video for more details:

http://tinyurl.com/3bq6ox

Theme Zoom Launches Online-Offline Vertical Market Silo Courses:

I am excited to be able to offer you the best of both worlds.

In the upcoming days I will be announcing the “unveiling” of Theme Zoom’s own online-offline direct response marketing consultant “Mr. X”.

You have heard him speak on the private membership calls about pay per click and direct response marketing.

Here is a sample audio interview with me and our mystery man:

http://www.themezoom.com/pdf/low-hanging-fruit-keyword-research.pdf  

I have already told you that “Mr. X” he is one of the most savvy direct response and internet marketers that I have ever met. He sold tens of millions of dollars of “concrete” (yes, cement) via mail order.

His “Life Work” is a body of direct response marketing material that, in my opinion, is even more powerful than the $14,000 dollar Jay Abraham course I completed.  

His book is 1800 pages of the most template based, razor sharp, easy to follow, gun-to-my-head marketing action steps that I have ever seen. I am applying them right now to Theme Zoom with massive success every day.

Additionally, we are building a pay per click software plugin based on only ONE of his secret formulas. (It will be called the PPC “lifetime value of your customer” algorithm, and yes it will be available to CURRENT Theme Zoom Exclusive members).  

When you combine the power of MCM (multi channel mindset) with the power of high-level SEO, you will become an unstoppable force inside any vertical market.

At Theme Zoom we call this multi-channel marketing attitude “Swallowing Your Market Whole”.

When I talk to some overly-technical SEO’s about direct response (offline) marketing, they usually look at me confused.

Conversely, when I speak to direct response marketers about “silo website architecture” and “keyword research” they usually look at me as if I am insane.

The good news is that “Mr. X” is not only going to “Unveil” himself to the Theme Zoom community, his step-by-step cheat-sheets, direct response marketing templates and tools will be available to only to Theme Zoom Exclusive members.

 

What’s better is that “Mr. X” and I have been swapping industry secrets together for the last year in order to deliver a comprehensive and holistic step-by-step blue-print approach to OWNING any vertical market offline and on.

We project to be rolling this program out within the Theme Zoom members area beginning in October.

 

In the meantime, if you are about to purchase Theme Zoom Lite, you will have plenty of time to prepare yourself for higher levels of education.

 

- Russell Wright
608-432-1387
www.themezoom.com