How to Choose a Good Keyword Tool
0Which tool you choose should depend on two things: What kind of data you need for the work that you are doing and HOW you need that data interpreted. (This is usually decided based on the PURPOSE of the data.
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Archive for category: Analytics
Video 2: Krakken White Paper Generator (Competitive Analysis)
0We will provide you with other videos on this application by other Theme Zoom team members, this video series is just meant to be a reminder of some of the hidden gems found within the Krakken VOMA (vertical online market analysis) application.
6 Fail-Proof Tips for Newbie Affiliate Marketers
0Hi folks, In today’s article I want to change tracks just a little and talk about something that is not of interest to SEO professionals necessarily. If you are a fledgling affiliate marketer, it may be of use to you. [...]
Nailing the First Million – Must Have Plugins
0With so many plugins on the scene, where does a person start? Here’s what I look for in a plugin: Ideally you want something that is still supported. Plugins should fill a needed function, period. Don’t go plugin happy. Look [...]
Nailing the First Million – Picking a Product
0Jumping right in, the trick to picking a product is this: There needs to be traffic The traffic needs to convert You can get the traffic to your blog PICK A PRODUCT You don’t want to focus on a product [...]
Ranking for Profitable Niches
0If you joined us for my last post in this series, you found us tearing apart the golden niches filter in The Last Keyword Tool (TLKT) to find profitable niches. Now let’s use TLKT to take a deeper look at [...]
Competitive Analysis in Krakken – A Step Beyond
0Ok, I lied. I promised that my next blog post was going to be about creating a “natural search value” column in the Last Keyword Tool, and I’ll get to that, but I thought I needed to stop and show [...]
“Last Keyword Tool” New Competitive Domain Feature
0Hi folks, The last few days have seen the first of what will be a whole series of new features added to The Last Keyword Tool. These changes should be released in the next few days. Sign up for the [...]
Interesting Statistics about Domains that Dominate
0Kelley and I were doing research for some new and exciting modifications for The Last Keyword Tool, when we asked the question; “Just how many domains in our database DO rank for a significant number of keywords?” We thought our [...]
How to Close Client Sales using Krakken! – Part 2
0This is the second article in our series where we will show you how you can use Krakken as a marketing weapon to help your business grow. As a professional SEO / SEM setting yourself apart from the rest of [...]
How to Close Client Sales using Krakken! – Part 1
0As a professional SEO / SEM setting yourself apart from the rest of the pack is crucial to landing new clients. One of our core concepts is for Krakken to help you do just that. By effectively demonstrating and analyzing [...]
The Long Tail Keeps Getting Longer
0Google says that approximately 50% of the queries entered into their search engine are unique. What can you do with that kind of data? Very little actually, because you don’t want to actually tweak your site to capture traffic that [...]
Market Segmentation and Analysis
0or… Why a Theme Cluster. One of the Crown Gems in the Krakken Vertical Online Market Analysis (VOMA) application is its ability to be able to “segment” and analyze markets. I’d like to take a few minutes today and show [...]
Missed Opportunity #11: Keeping Up With Unpredictable Algorithms and Changing Technology
0Larry Page: A lot of our systems already use learning techniques. The ultimate search engine would understand everything in the world. It would understand everything that you asked it and give you back the exact right thing instantly. You could ask ‘what should I ask Larry?’ and it would tell you. Technology has a tendency to change faster than expected, and I believe that AI could be a reality in just a few years. People always make the assumption that we’re done with search. That’s very far from the case. We’re probably only 5 percent of the way there. We want to create the ultimate search engine that can understand anything … some people could call that artificial intelligence.”
Missed Opportunity #10: Lifetime Value of Customer (LTV)
0Forgetting about LTV (lifetime value) of my customers was costing me money because it kept my attention on “low hanging fruit keywords” instead of “Vertical Market Themes”. This was one of the largest missed opportunities ever.
