Hello folks,
The following podcast is a private conversation that Sue and I had over coffee.
The question I asked her was "Why are most of the keyword research tools and other various competitive databases" inaccurate or at best, merely anecdotal . . . and how does an architect design a research tool that is "less imperfect" than anything else out there.
This podcast episode is excellent if you are interested in getting "inside the head" of a master software architect and database expert in order to find out what is "really going on"in the background at Google and other large search engines. (There is not single marketing conversation in this 45 minute podcast).
http://video.themezoom.com/KRAKKEN/AUDIO/12USP/Marketing-Intro-Podcast.mp3
Topics:
- Cuil.com, the new search engine by Anna Patterson (formerly at Google) – How does a search engine actually work, and what are some of the problems faced when building one. – How does "interest based search" work. – Much more
